How To Use Big Data Analytics To Improve Your Ecommerce Business
How to use big data in education is a question asked by many educational leaders, instructional developers and classroom educators. What is Big Data? It is an advanced statistical methodology that combines massive amounts of data from diverse sources to provide actionable information needed by instructional professionals to support personalized instruction. Today, instructional practices are guided by knowledge from past students who can now be tapped to guide current instruction.
With more than 1 billion images being added to social media networks every day, it is easy to see how big data is quickly becoming part of the fabric of instruction. Teachers and educational professionals are looking for answers to better engage students and make classroom instruction more meaningful. When using ecommerce big data techniques, instructors are able to bring in not only their own samples but also data from their social media targets and other key influencers. Using visual storytelling, online mapping and location services, ecommerce big data brings cultural trends, local events and even celebrity gossip into the classroom.
What is the value of ecommerce Big Data tools for today’s educational environment? They allow instructors to drill down in specific areas of lesson plan. For example, how to use Big Data to: Determine if students understand core concepts? Improve learning objectives? Determine demographic trends?
How to use big data analytics for your classroom can go one of two ways. You can either embrace it and embrace its potential power or find other ways to leverage its benefits. Many ecommerce businesses focus on providing resources such as learning apps and ecommerce web development services that help facilitate discovery of new learning content. Many of these companies also have dashboards that provide quick assessments of what content is most important to your target audience and how easily people can navigate through the site. While these tools are great to help educators get a handle on how to use big data to drive their ecommerce business, they are clearly out-of-date and often inaccurate.
Fortunately, there are many companies that are quickly adopting new approaches to how to use big data for teaching and instructional purposes. Instead of using traditional data sources, many companies are leveraging all of the available information on the internet. This includes large consumer databases, detailed university studies, open web archives and even more specific sources that are easily accessed via a search engine. With the right information, ecommerce platforms like Bridal Guide use real-time information to offer innovative visual tools for ecommerce big data learners and instructors.
Ecommerce platforms like Bridal Guide use information provided by the customers themselves when they visit the website. By utilizing this on-site shopping cart, users can enter in the product name, price and product selection and easily select an item from a pull-down menu. If the product is not available at the current time or has a low price, the user is able to make changes until the item is found. As soon as the shopping process is completed, the customer group that was logged onto the website is sent a thank-you note.
While instructors may not be able to change or delete the information they have collected through the Bridal Guide website, instructors have access to detailed statistics. Each page of the website contains detailed information about the last hundred visitors, how many sales occurred and average order total. With this information, an instructor can easily determine which products are popular and which aren’t. In addition, Ecommerce big data may also be used to determine which promotional campaigns are more effective and more likely to generate the desired results. Once this information is available on a website, the instructor can make any necessary adjustments and make the most of the available data.
No matter what type of Ecommerce big data is being used, the user is provided with complete and accurate statistics. The user is provided with complete insight into how much money was made and lost through each sale and how much is left over for profit. This is information that is often difficult to collect otherwise. In addition, no demographic information is collected by the Bridal Guide website, thus making it completely anonymous and accurate at all times.